See what makes Jefferson, Iowa the greatest main street in America
Looking for a fresh perspective on rural communities? Ride the elevator to the observation floor of Jefferson, Iowa’s 168-foot Mahanay Memorial Carillon Tower. The view from this unique vantage point next to the Greene County Courthouse stretches for miles. Fields meet sky on the horizon line. Below, an unexpected collection of colorful murals draws attention back to the historic square.
Jefferson’s rooftop gallery represents the community’s creative approach to preserving and revitalizing their commercial district. Spearheaded by Jefferson Matters: A Main Street & Chamber Community, downtown redevelopment efforts are attracting attention, nationwide. Recently named among three winners of the 2025 Great American Main Street Award (GAMSA), Jefferson’s placemaking initiatives improve the quality of life for residents and draw tourism dollars to strengthen the local economy.
